Smashing Billboards, Below Ground

Photo by myself below Times Square.

A series of billboards below Times Square advertised the new TV show called 'Smash'. The show is about actors putting on a Broadway show about Marilyn Monroe.

Advertisers take advantage of locations that have many billboards lined up one after the other. Using large-scale images, they can target the thousands of commuters that pass by, every day.

Several train lines stop at Times Square, and the platforms are linked together with a maze of ramps, tunnels and stairs. If you need to transfer from the 2 train to the R train, for instance, you have to walk several hundred yards, turning corners and dodging crowds going the opposite direction.



Related posts: On Art and Music, Below Times Square, The Gold Guy, at 59th Street, and Busking, Below Union Square.